Topic: Forget Sales & Marketing Alignment – Sales & Marketing Combinement is What Matters
Presenter: Brian Vass, VP Sales & Marketing Technology, Paycor
You’ve heard it all before – strong sales and marketing alignment leads to higher win rates, increased retention rates, faster growth, more profit, and so on. Yet most leaders struggle to successfully align their sales and marketing teams.
Join us on Wednesday, May 15 to hear Brian Vass as he describes Paycor’s journey from an unaligned team to a highly aligned team that is fueling the company’s aggressive growth. Paycor’s model has been praised by analysts, industry leaders, and practitioners as a fresh approach to driving results. Brian will share real-world examples that are driving strong sales and marketing alignment, including:
- Paycor’s untraditional team structure
- Real-world examples of activities and campaigns
- Technology’s role in the process
Brian Vass, Vice President, Sales & Marketing Technology, Paycor, is a modern sales & marketing leader with a passion for leveraging people, process, and technology to drive revenue growth. He has a track record of spearheading change and enabling teams to perform at their highest potential.
In the five years he’s been with Paycor, Brian was instrumental in building a revenue-focused marketing team, implementing CRM and Marketing Automation, and creating a combined sales and marketing operations team. He is a frequent speaker at Dreamforce, Marketo Summit, and other industry events.
At the event, you will have a fantastic opportunity to network with members of area chambers including: Evendale, Forest Park, Norwood, Reading, Springdale, and Woodlawn. You are welcome to bring literature about your business as there will be display tables set up in the networking area. You can also be a sponsor of the Power Lunch for only $250. You will receive a 6 foot display table, two complimentary meals, as well as be listed as a sponsor on all the advertisements for the event. If you would like to sponsor, please email Kathy@woodlawnchamber.org.
Thanks to sponsor!
Details:
Wednesday, May 15, 2019
11 am – 11:45 am – Registration & Networking Game
11:45 am – 1 pm – Lunch followed by the program
Raffel’s Banquet Hall
10160 Reading Road, Evendale
Cost:
1st WCC member Free
$15/additional members
$20/guests
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